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Patrick Ruffini’s Article Featured in POLITICO

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The GOP Is Throwing Away Millions of Dollars

by Patrick Ruffini

“The challenge the GOP will face is in adapting to the general election—not just message-wise, but in scaling an operation in an era of mass engagement.”

Engage Chairman and Founder Patrick Ruffini​ recently wrote an article in POLITICO Magazine​ explaining 2016 election strategies thus far and where the GOP stands.

Full Article via POLITICO

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For any estimate to be remotely accurate, it needs to be powered by both experience and data. At Engage, this is something we internalized a few years ago. This, combined with a dedication to…