The Multiply team is thrilled to be working with the Tampa Bay Sports Commission, the Tampa Bay Lightning and Visit Tampa Bay to engage and activate college hockey fans surrounding the NCAA’s Frozen Four College Hockey National Championship! Check out the site at collegehockeyrewards.com.
College hockey fans are some of the most passionate fans out there. The partners on this project wanted to harness that passion surrounding the Frozen Four, rewarding the most passionate fans for the actions they take on social media to promote the event.
The game has just launched and we are already seeing tremendous engagement and excitement from fans surrounding the platform!
Excellent use of social media to promote the 2012 #FrozenFour in Tampa! collegehockeyrewards.com/m/login #JRN492
— Stefan Kubus (@SKubus) March 20, 2012
i’m playing with #FrozenFour cuz its a really cute badge collegehockeyrewards.com
— Katherine Hoppe (@oregonkat) March 22, 2012
Part of the reason there’s so much excitement surrounding collegehockeyrewards.com is because of the excellent rewards the partners have put together for the top fans. Rewards include Frozen Four lapel pins, souvenir hockey pucks, t-shirts and the grand prize of a commemorative Frozen Four 2012 jersey, customized with the winner’s name and signed by Frozen Four alum Marty St. Louis.
We will be sure to share with you some of the great success of Multiply for the Frozen Four once the event concludes, but for now, go ahead and sign-up and try it for yourself at collegehockeyrewards.com!